
Hi! I’m Dena. I help childcare business owners and leaders build profitable, thriving businesses without the overwhelm of figuring everything out on their own.
Thinking about starting a family home program, childcare center, or preschool but have no idea where to begin? 😫
Grab my FREE Daycare Starter Guide to start your own childcare business.
If you don’t know where to start, this PDF guide to starting your own center or in-home daycare is perfect for you! Click the button to get instant access and download. It’s super easy and absolutely free!
Already running your program and ready to boost your income? You’re in the right place.
Grab my FREE Revenue Booster Guide to increase profit in your childcare business—without raising tuition.
Inside, you’ll discover 12 smart ways to boost income using what you already have—like new fee strategies, extra programs, and hidden income opportunities.
Click the button to get instant access and download. It’s easy, actionable, and 100% free!

I Have Everything You Need To Create Your Dream Childcare Business.
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How To Start A Daycare
So, you’ve thought about opening your own daycare? I have been a director for 20 years and know first hand how rewarding but challenging it can be. My advice would be to do thorough research first to make sure you are up for the challenge before you dive in. Once you know that the daycare world is for you, jump in with both feet!

How To Give An Amazing Tour Parents Can’t Refuse
We sometimes underestimate the importance of giving a tour. When parents walk through the door of your child care program, they are looking for a 2nd home and a place they can TRUST to take care of their precious little one. That is why once they come in for a tour, it is crucial that they are provided with a LOVE IT experience that makes them excited and ready to enroll their child before they leave.

How To Find & Hire Top-Quality Employees For Your Child Care Center
Finding someone who loves children, gives great care, and who is reliable and trustworthy seems near impossible these days. For years, I would just tell anyone and everyone to come in for an interview. I wasted so much time having lengthy face to face interviews knowing in the middle of the interview that they weren’t right for our center. It wasn’t until I changed my approach that I finally started maximizing my time and finding quality people .

Talking To Young Children About The Coronavirus
Although toddlers and young children may not know what is going on, they may pick up on a parent or teacher’s worry and anxiety. Preschoolers may be more tuned in to what is happening. They may have questions about sickness, germs, doctors, and even death.
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Hi, I’m Dena!
I know firsthand how overwhelming it can feel to start or grow a childcare business. I've been in your shoes—and that’s exactly why I’m here. With over 21 years of experience as a daycare center director, I’ve learned what works (and what doesn’t!) when it comes to building a childcare business that’s not just surviving, but truly thriving.
Through my consulting, signature courses, handbooks, templates, and bundles, I’ve been blessed to help thousands of providers across the U.S. and Canada launch and grow their childcare businesses. My goal? To reduce your stress and help you create a joyful, thriving environment for the families and staff you serve.
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WANT TO START YOUR OWN DAYCARE BUT DON’T KNOW WHERE TO START?
Grab my FREE Daycare Starter Guide to start your own childcare business.
If you don’t know where to start, this 12 step guide to starting your own center or in-home daycare is perfect for you! Click the button to get instant access! It’s super easy and absolutely free!