
Hi! I’m Dena. I help childcare business owners and leaders build profitable, thriving businesses without the overwhelm of figuring everything out on their own.
Thinking about starting a family home program, childcare center, or preschool but have no idea where to begin? 😫
Grab my FREE Daycare Starter Guide to start your own childcare business.
If you don’t know where to start, this PDF guide to starting your own center or in-home daycare is perfect for you! Click the button to get instant access and download. It’s super easy and absolutely free!
Already running your program and ready to boost your income? You’re in the right place.
Grab my FREE Revenue Booster Guide to increase profit in your childcare business—without raising tuition.
Inside, you’ll discover 12 smart ways to boost income using what you already have—like new fee strategies, extra programs, and hidden income opportunities.
Click the button to get instant access and download. It’s easy, actionable, and 100% free!

I Have Everything You Need To Create Your Dream Childcare Business.
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One Surefire Way to Boost ECE Staff Retention
As ECE leaders and directors, it's easy to assume your team is happy as long as they are showing up for work every day and not complaining, but the truth is that most of your staff will not voice their concerns or give feedback unless you ask them.

8 Ways To Prioritize Your Mental Health As A Childcare Provider
Taking care of your mental health is an absolute priority. As early educators, we often believe that we have to be there for everyone else and give to everyone else first before we take time for ourselves.

Which Child Care Management App Should You Use to Run Your Daycare?
Having a great child care management and parent communication tool is a must for any daycare, preschool, or child care center. There are a variety of options available to help you communicate with parents,

Dealing With Staff Conflicts and Difficult Conversations In Your Childcare Business
Dealing with staff conflicts and having difficult conversations is one of the toughest parts of the child care business. Still, it's absolutely necessary if you want to retain high-quality staff and maintain an amazing work culture.
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Hi, I’m Dena!
I know firsthand how overwhelming it can feel to start or grow a childcare business. I've been in your shoes—and that’s exactly why I’m here. With over 21 years of experience as a daycare center director, I’ve learned what works (and what doesn’t!) when it comes to building a childcare business that’s not just surviving, but truly thriving.
Through my consulting, signature courses, handbooks, templates, and bundles, I’ve been blessed to help thousands of providers across the U.S. and Canada launch and grow their childcare businesses. My goal? To reduce your stress and help you create a joyful, thriving environment for the families and staff you serve.
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WANT TO START YOUR OWN DAYCARE BUT DON’T KNOW WHERE TO START?
Grab my FREE Daycare Starter Guide to start your own childcare business.
If you don’t know where to start, this 12 step guide to starting your own center or in-home daycare is perfect for you! Click the button to get instant access! It’s super easy and absolutely free!